16th Apr 2026 (Other dates available) 09:30am Online
AI-Copywriting Course: Boost Your Content Skills with the Power of AI
Step into the future of copywriting.
Whether you’re crafting brand stories, sales pages, social posts or creating strategic messaging, AI is the game-changer you didn’t know you needed until now.
This one-day live virtual masterclass gives you the practical tools and techniques to harness AI as your creative co-pilot. Discover how to spark stronger ideas, write with more impact, and edit like a pro, all in a fraction of the time.
By the end of the course, you won’t just understand what AI can do, you’ll be using it to supercharge your copy, amplify your voice, and boost your future career.
What you'll walk away with:
Gain confidence in your copywriting abilities.
Time-saving tools to help you write more, stress less.
AI-powered strategies that make your copy stand out.
Stronger creative output with less second-guessing.
A competitive edge in a fast-changing industry.
Practical, real-world skills you can apply the very next day.
Introduction to the DMA Copywriting Masterclass
Led by expert tutor Tim Tucker, this immersive session gives you hands-on experience with the very best AI copy tools available. You’ll learn how to use AI ethically and effectively; from brainstorming and research, to content creation and editing.
Programme
This hands-on masterclass explores how AI can enhance every stage of your writing process.
The day is structured around practical exercises and live demos, with expert insights and support from your tutor. It covers the complete AI-powered writing process, from concept to final polish. From AI research and planning to drafting and editing, you’ll leave equipped with practical AI copywriting skills to use straight away.
You’ll also explore the limitations, responsibilities, and ethical landscape of AI in copywriting, so you can use it effectively and responsibly.
What will I learn?
Here’s what you’ll cover during the day:
What is AI: How can it support your copywriting?
Latest AI Tools: Overview of the latest AI tools and what they can do to enhance your work.
Essential dos and don’ts: Practical legal, ethical, and creative considerations you need to know.
Brainstorm Ideas: Understand how to generate impactful headlines with AI.
Create Standout Content: Learn how to get the best ideas flowing using AI tools.
Smart Research: Learn to use AI to streamline the planning phase, in half the time.
Write Better First Drafts: Plan and get that first draft down with AI tools in real time.
Editing: Learn how to use prompts to refine and boost your writing to create clarity and impact.
Why Choose the DMA Copywriting Masterclass?
Expert-led training: Learn from a seasoned writer and strategist who’s helped brands like Virgin Media and the National Trust.
Recognised credentials: Earn 7 CPD points and complete a course accredited by the IDM.
Results-driven: Packed with practical exercises and examples, this course helps you improve your copy immediately.
Career-boosting: Position yourself as a future-ready writer with AI confidence.
Tutors
Tim Tucker
Tim Tucker is a digital content strategist and copywriting specialist with a career spanning journalism, publishing, and brand consultancy.
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