Subject

Privacy & Regulation

Department

Reports, guides & templates

Guide

11th Jul 2025

Soft Opt-In For Charities: Your Questions Answered Document

We have worked with our expert Governance Committee to create a new "Soft Opt-In For Charities: Your…

Guide

12th Jun 2025

Do Data Right With the New DMA Data Protection Templates

The DMA is proud to launch a powerful new suite of data protection templates, exclusive to DMA membe…

Report

15th Nov 2022

Data Management for Marketers: Breaking Down Consent and Preferences 2022

How can you maximise the value of your customer data? New research from OneTrust and the DMA highlig…

Report

28th Mar 2022

TPS: What Marketers Say

What do marketers know and think about the Telephone Preference Services? What are the benefits for …

Report

28th Mar 2022

TPS: What Consumers Say

What do consumers know and think about the Telephone Preference Services? What are the benefits they…

Report

15th Mar 2022

Global Data Privacy: What the Consumer Really Thinks

Despite cultural and economic differences, consumers around the world increasingly see value in shar…

Report

3rd Oct 2019

Data Privacy: An Industry Perspective 2019

Take a look at our next instalment, in partnership with OneTrust PreferenceChoice, on the up and dow…

Courses & qualifications

Qualification

Anytime Online

GDPR Qualification

GDPR and the Data Protection Act have completely transformed the way we handle personal data.

Qualification

Anytime Online

Direct Mail Qualification

Are you looking to develop practical skills and use direct mail as part of an integrated marketing s…

Qualification

Anytime Online

Data and Analytics Qualification

Do you want to make smarter decisions using data? The DMA Data and Analytics Qualification is your o…

Masterclass

Fingerprint being scanned on mobile phone

27th Feb 2026 (Other dates available) Online

Data Protection for Marketers Course: Tackle data compliance with confidence

Data protection is constantly evolving. Marketers face the challenge of staying compliant amongst sh…

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We’re uniting the marketing world with our innovative and inspiring customer-first approach. We provide resources, training, and support to empower marketers to ensure responsible data use, meaningful connections and sustainable success.