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UniFida
Data
London & South East
Unifida's marketing measurement and customer data platform, supported by marketing practitioners and data scientists, enable organisations to understand the payback they get from every one of their marketing investments and optimise their returns from omni-channel marketing campaigns.
We have developed our own technology over the last eleven years based on the requirements of our clients, which has enabled pioneering MTA and customer journey reporting, often combined with MMM.
Our customer data platform not only supports highly targeted campaign execution but also allows natural language queries about your customers' behavior.
If you are uncertain as to how accurate, independent, and transparent your marketing measurement reports are, then contact us for a free self-serve measurement audit.
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700+ organisations. 27,000 marketers. One mission.
We’re uniting the marketing world with our innovative and inspiring customer-first approach. We provide resources, training, and support to empower marketers to ensure responsible data use, meaningful connections and sustainable success.