Learning & Events
Digital Growth Executive
What is day-to-day life like as an Digital Growth Executive, what are the main responsibilities, and what skills do you need to excel?
We chatted to Ben Clements, who is a Digital Growth Executive at Peaky Digital, to find out what day-to-day life is like in his role.
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Role Profile
As a Digital Growth Expert it will be your role to work closely with the e-commorce team in order to come up with a a plan of action when manaaging and devloping the best marketing strategy digitally which will pioneer the organisation success through driving e-commerce traffic and revenue growth.
You will control and oversee a range of projects and play a key role in identifying roadblocks, whilst ensuring that creative solutions are found. You will also have to monitor the budgets of departments and ensuring results are delivered within quoted times. Working as part of a supportive and collaborative team you will play a key contributor to the organisation's success and ensuring the long term growth of the buisness.
Key responsibilities
Push online sales growth by inreasing web traffic and anaylsying how it can be improved
Deliver reports on returns of investment on campaigns and conversions
Maintain the trading plan and ensure the company goals are met and portrayed through dealings with clients
Inform and influence other teams to drive postive contribution across a range of channels
Create clear plans to deliver new customer based objectives
Creation of digital calender and schedules
Keep up to date wuth any devlopments in the digitl world and may help with generating ideas which will engage the customer
Create reports which track progress of reports
Use search engine optimization to improve the ranking of keywords of projects to boost engagement
Experience of budgeting, forcasting and reporting in an online buisness
Have a good ability to anticipate any new audience preferences and be able to make changes accordingly
Excellent communication and writing skills to be able to convey ideas succinctly within spoken scenarios such as meetings
A good understanding of webpage analystics and metrics in order to boost the engagement of content
Project management skills must be to a high standard as project can pile up and get hectic
Ability to make commercial decisions that are influcenced by insights and analysis
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