Skip to main content

Learning & Events

Customer Service Communication Specialist

What is day-to-day life like as a Customer Service Communication Specialist, what are the main responsibilities, and what skills do you need to excel?

We chatted to Lucy Handley, who is currently working as one at INCHCAPE, to find out what day-to-day life is like in her role.

This content is served by a third party. If enabled, they may collect information about your activity.

Manage preferences and tick "Performance and functionality cookies" to always allow this content.

Role Profile

As a Community Manager, your job will be to provide management to your organisation’s social media presence. You'll do this by supporting communications on various social platforms, a Community Manager will also ensure that content published meets brand guidelines and overall communication style. Your role will include monitoring social media channels to build a community of followers, handling queries, and increase engagement on all platforms.

Key responsibilities

  • Implementing and planning of social media and communication campaigns and strategies

  • Creating engaging video, image and text content for different social media and professional accounts

  • Responding to customers in good time

  • Monitoring, tracking and reporting of reviews and feedback online

  • Managing and organising events in order to boost brand awareness

  • Liasing with other departments such as Marketing, PR, Sales and Communications teams

  • Stengthening relationships with customers, industry professionals and journalists

  • Being up to date with current digital technology trends and developments

Requirements

  • Excellent organisational skills, as you'll need to monitor and facilitate communication across multiple social media accounts

  • A good understanding of business processes and operations

  • Be willing to remain up-to-date with current industry developments

  • Strong grammar and spelling skills and the ability to create engaging content

  • Good computer skills, including knowledge of relevant software programs and tools, such as analytics tools

  • Solid knowledge of social media management tool and social media platforms

STUDENT MEMBERSHIP

Helping you stand out to get work

  • Make real industry connections

    Meet professionals through exclusive DMA events

  • Boost your employability

    Gain practical skills with our DMA student certificate and free training

  • Get noticed by recruiters

    Showcase your talent with entering DMA student initiatives

  • Stay ahead of the industry

    Receive the latest marketing insights, trends, and research

More about Student membership

We use different types of cookies to optimise your experience on our website. Click on the categories below to learn more about their purposes. You may choose which types of cookies to allow and can change your preferences at any time. Remember that disabling cookies may affect your experience on the website. You can learn more about how we use cookies by visiting our Cookie Policy.