We hope you’re enjoying your new website. It’s great to see that a few of you have started adding content using our new ‘Contribute’ tool, as that’s what the new website is all about.
Allow me to take you on a quick tour of the site to help you get the very most...
Data is a dirty word within creative departments, grouped with its awkward cousins, inspection, measurement and tracking. It is perceived as a barrier to progress and the lifeblood of those who wish to control and monitor creativity. To me, this attitude is ridiculous.
The redesigned DMA guides offer you a practical platform on which to build your one-to-one marketing success. They support the DMA Code, giving you a gateway to understanding how to do one-to-one marketing the right way - for every channel and every sector.
As the social media council we hold a monthly poll to get insight in to organisations real thoughts and feedback on a wide range of social media related topics.
Last month was the interesting subject of paid social media presence and how successful people have been with or without paying for...
EU Data Protection reform is well and truly on its way, but how will marketers adapt to the new stricter regulations? It's not something to ignore and you can't risk non-compliance, so make sure you brush up on what's happening!