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How to: Manage your time as an Account Manager

A few time management tips that I have found very useful.
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  • 194 views

5 ways to get the most out of your new DMA website

We hope you’re enjoying your new website. It’s great to see that a few of you have started adding content using our new ‘Contribute’ tool, as that’s what the new website is all about. Allow me to take you on a quick tour of the site to help you get the very most...
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  • 311 views

The House of Cards effect: Why data and creativity should go hand in hand

Data is a dirty word within creative departments, grouped with its awkward cousins, inspection, measurement and tracking. It is perceived as a barrier to progress and the lifeblood of those who wish to control and monitor creativity. To me, this attitude is ridiculous.  
  • 304 views

5 ways the DMA guides will make your life easier, more productive and more profitable

The redesigned DMA guides offer you a practical platform on which to build your one-to-one marketing success. They support the DMA Code, giving you a gateway to understanding how to do one-to-one marketing the right way - for every channel and every sector.
  • 1407 views

Are you being successful without using any paid social media strategies - poll results

As the social media council we hold a monthly poll to get insight in to organisations real thoughts and feedback on a wide range of social media related topics. Last month was the interesting subject of paid social media presence and how successful people have been with or without paying for...
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  • 1384 views

EU Data Protection reform is looming

EU Data Protection reform is well and truly on its way, but how will marketers adapt to the new stricter regulations? It's not something to ignore and you can't risk non-compliance, so make sure you brush up on what's happening!
  • 921 views