Field Marketing and Brand Experience
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This report looks at the implications of the increasing digitisation of society for retailers, identifying the challenges and opportunities it presents. The report content is informed by insights from
Tue 21 May 2013 5:06 BST
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This whitepaper by Neopost talks about improving customer communications.
Tue 21 May 2013 4:38 BST
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This is the only marketing study which tracks both consumer and marketer opinion and highlights the GAP between what consumers are doing and what marketers think they are doing. Now read the results f
Fri 22 March 2013 4:58 GMT
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The Content Marketing Institute (CMI) and the Direct Marketing Association UK (DMA) are pleased to present this premier study of content marketing in the UK. Whilst the primary focus of this report is
Thu 21 March 2013 3:49 GMT
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This Infographic published today (6 March 2013) by the Direct Marketing Association (DMA), brings together data and insight on the financial services market from a consumers point of view. Run in Dece
Fri 01 March 2013 12:30 GMT
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This, the latest Financial services tracking survey, brings together data and insight on our market. Run in December 2012, the survey continues to provide a useful barometer for all our members.
Fri 01 March 2013 12:14 GMT
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This infographic published today (26 February 2013) by the Direct Marketing Association (DMA), links the rise in consumer confidence in sharing data with improving practices to secure trust.
Tue 26 February 2013 5:28 GMT
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The DMA's Data Protection 2013 survey polled 250 direct marketing practitioners to find out how high data protection is on the direct marketing industry's business agenda, whether it's a senior / exec
Thu 24 January 2013 10:01 GMT
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DMA Award winning search marketing to modernise Dairy Crest's online milk delivery service by Tug UK.
Tue 11 December 2012 1:13 GMT
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Search marketing case study on Tug's campaign for The Dungeons.
Tue 11 December 2012 1:07 GMT
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11 Apr 2013 10:39 BST
