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What next for data privacy?

02 Mar 2012 10:27 GMT Back
What next for data privacy?
©istockphoto.com: computer keyboard with padlock

Also in the news

People in the UK are more worried about the misuse of their personal data than the future of the NHS, says Information Commissioner, Christopher Graham.

Speaking at the DMA data conference yesterday, Graham said that while he broadly agreed with the draft EU data protection regulation he feared it could stop him from doing his job properly. 

“The proposed regulation is over-prescriptive, said Graham. “If all resources go into box-ticking, they’ll be no resources left over for investigation of serious data breaches and enforcement.”

For example, the compulsory data security breach notification in the draft regulation requires every single breach to be reported to the Information Commissioner’s Office (ICO)

Sir Alan Beith MP stressed that data protection legislation shouldn’t be so cumbersome that serious abuses get lost in a sea of small-scale breaches. 

Achim Klabunde from the European Commission defended this, pointing out that 80% of Europeans want to know if they have suffered a data breach. 

Klabunde believes that greater harmonisation of data protection regulation across the Europe will act as a red carpet for businesses looking to trade in new countries. 

Chris Combemale, executive director of the DMA, said that the organisation will be undertaking a number of initiatives to marshal the direct marketing industry’s response. They include “an industry task force with the Advertising Association, conducting research to assess the economic impact of the Regulation, conducting research to measure consumer attitudes towards data privacy, and responding on behalf of the industry to all government consultations”.

Posted by 

Smarayda Christoforou

For more comments from the 2012 DMA data conference go to Twitter #dmadata 

Read more about the Information Commissioner’s new powers

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