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Xpression |
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Privacy Policy
Terms & Conditions
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Introduction
Xpression, the DMA suppression file, formerly known as The National Suppression File, was created in 2000 with the intention of raising the quality of data accuracy, integrity and security by providing access to both verified gone away notifications and assumed gone away postal returns.
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Xpression is the most comprehensive suppression file with information gathered from multiple sources to integrate them into one, easy to use file.
The file, which contains over 5 million unique records, is collated from data provided by a consortium of industry leaders: The REaD Group, with their Gone Away Suppression File (GAS); Royal Mail, with the National Change of Address File (NCOA), Acxiom with Purity and Tri-Direct. The file is updated quarterly with up to 2 million records.
Xpression is marketed by the DMA in order to drive accuracy and best practice in direct marketing campaigns and to improve the image of the direct marketing industry.
For more information on Xpression, please contact:
Anne-Marie Upton, The REaD Group, T: 01732 460000
E: anne-marie.upton@readgroup.co.uk
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020 7291 3300
020 7323 4426
info@dma.org.uk
Xpression Datasheet