Callcredit Marketing Solutions
With marketing services from consumer data and contact centres through to direct, digital and credit marketing, Callcredit Marketing Solutions will help you gain greater knowledge of your customers and prospects, as well as the best ways to engage with them.
Our organisation has been formed from the merger of the EuroDirect, Broadsystem and GMAP Consulting businesses and more latterly includes the acquisition of real-time lead specialists The Trading Floor and search marketing experts Latitude. Callcredit Marketing Solutions’ headquarters is in Leeds with offices in Gerrards Cross, London, Bristol and Warrington. Callcredit Marketing Solutions is part of the Callcredit Information Group.
We provide a complete service offering which includes:
- Real-time multi-channel customer interaction capabilities (including call centre, contact centre, telemarketing, telesales, IVR, email marketing, SMS marketing, digital marketing)
- Customer value strategy, marketing planning, analysis and consultancy
- Customer database building, hosting and management
- Data cleansing, processing and enhancement
- Consumer data assets including classifications, prospects and credit data
- Real-time leads, signals and trigger alerts
- Self service tools for marketing analysis, prospect targeting, data cleansing and enhancement
- Natural search engine optimisation and pay per click marketing
- Social media audits, planning and management
- Retail network planning, analysis and modelling