The DMA Awards in association with Royal Mail are the biggest and best in the industry, attracting approximately 1,000 entries each year. There are 33 categories reflecting each sector of the direct marketing arena and this year changes have been made to the categories to reflect the growth in digital media.

Campaigns are judged on strategy, creativity and results and each category has 3 winners, collecting Gold, Silver and Bronze. All Gold winners then go head to head for the top honour – the Grand Prix.

Each judging panel has a group leader, an art director, a copywriter, a planner, a media buyer, a data planner and at least two clients and/or category specialists.

Judging will take place on 7, 8, and 9 October at The Hatton in London.

The Awards Presentation Ball, in December, will be held at the Grosvenor House Hotel and is attended by 900/1000 guests.